Shopping may be the last thing on your mind after the hectic holiday season, but for bargain-hunters and fashionistas the second week in January is exactly the time to hit the stores. Starting January 9th, the entire city of Paris is transformed into a discount shoppers’ paradise with the advent of soldes (or “sales”).

Twice a year–once in winter (soldes d’hiver) and once in summer (soldes d’ete)–the French government regulates nationwide sales. Over 1,000 retailers participate in the five-week sales event, offering discounts of up to 70%. And visitors from outside of the EU can get a refund on the Value Added Tax (VAT) which adds up to extra savings.

For the second year in a row, the Paris Chamber of Commerce and Industry, along with the Paris City Council and the Paris Convention and Visitors Bureau, have joined forces to promote “Paris by Soldes” – an event that strives to attract tourists to Paris for the bargains. Along with useful shopping tips, the official website  of Paris by Soldes features five themed shopping itineraries: Classic, Trendy, Bobo-Chic, Creative and La Fushionfashionworld. Pick the one that suits your style and plan your shopping strategy!

The best way to nab those marked-down designer duds is to stay close to the action. New York Habitat has Paris accommodations available in the heart of the shopping districts. Check out:

A spacious 1 Bedroom Rental (PA-3601) located near the famous Champs-Elysees. With an elevator in the building, there’s no need to fret about getting all of those shopping bags up the stairs. And there’s an elegant bathtub to soak in after a long day of bargain hunting.

An inviting 1 Bedroom Rental in Les Halles, Le Marais – Notre Dame – Hôtel de Ville (PA-3827), just steps away from the big brand name stores along Rue Rivoli and in Le Forum des Halles shopping center.  The apartment is located on the second floor of a 19th century building with courtyard.

An exquisite 3 Bedroom Rental in Champs Elysees (PA-791) located near the shopping avenues of Victor Hugo and the Champs-Elysees. This sprawling apartment is located on the first floor of a Haussmanian building and is elegantly furnished.

Once the frenzied holiday season has come to a close and you’ve rung in the New Year, it’s time to treat yourself to some shopping indulgences. And there’s no reason to feel guilty when you’re getting such great deals.

What’s your favorite store in Paris? Share your shopping tips and soldes experiences with us!