London Furnished Apartment Market Report: 1st Half 2011

5.  1st Half 2011 Vacation Rental Conclusion

The 1st half of 2011 was steady compared to 2010. Prices fluctuated somewhat while the number of completed bookings was down slightly. Pricing pressures were an influence on customers who were constantly looking for the best values in the market. Apartment owners need to continually analyze their apartment prices to maximize income and occupancy rates.

Look for the following trends in the 2nd half of 2011

• Steady prices, as the market is currently not able to bear much higher rates and there is a risk of a 2nd recession in the 2nd half of 2011
• Customers will continue to look for bargains and deals in Central London

With London being one of the top 10 travel destinations on the world, London Vacation Rentals remain popular and New York Habitat expects growth in the London market to continue into the future. With reasonably priced accommodations including plenty of 2 and 3- bedroom apartments we expect to be able to meet the needs of clients looking for value for their money when traveling to London. With the Olympics coming up in 2012 the company is actively working to increase the number of vacation rentals available for one of the busiest times in London's long history.

Thank you for reading the 1st half of 2011 London Vacation Rental Market Report. We are happy to provide this data and analysis for your review and encourage you to e-mail us if you have any questions, suggestions, or you would like to learn more at marketreport@nyhabitat.com. Please check back at the beginning of 2012 to read the 2011 2nd half and full year London Vacation Rental Market Report.